The Austrian Hockey League (German: Österreichische Eishockey-Liga), called the Erste Bank Eishockey Liga for sponsorship reasons, is the highest-level ice hockey league in Austria. The league was founded in 1923, and has recently added teams in Slovenia, Croatia and Hungary, they however can only win the "EBEL Champion" title not the "Austrian Champion" title[citation needed]. The league has had different sponsors, and the current naming rights have been held by "Sparkasse Bank" and its Erste Bank brand since the 2003-04 season.